Timo Hoyer

Timo Hoyer is a designer and UX strategist for interactive experiences in Palo Alto, CA.  He is a strong advocate for the user and is passionate about simplicity and data visualization.


09/2016 – P R E S E N T
Principal Designer, SAP — Palo Alto, CA
Internet of Things, Digital Supply Chain

04/2012 – 08/2016
Senior Designer, SAP — Palo Alto, CA
Mobility Design Center, Global Design

10/2010 – 04/2012
UX Designer, SAP — Walldorf, Germany
Innovation Cloud Concepts

06/2010 – 10/2010
Designer, Adidas — Herzogenaurach, Germany
Global Marketing 

04/2008 – 10/2008
Usability Consultant, Siemens — Nürnberg, Germany
Energy Sector


10/2005 – 06/2010
University of Applied Sciences
— Nürnberg, Germany
B.A. in Visual Communication Design

Customer Relations

Direct collaboration and co-innovation with Fortune 500 companies including Coca-Cola, Costco, Delta Air Lines, ExxonMobil, Home Depot, Kiewit, Nestlé, Red Bull, Roche, Sysco, T-Mobile and Unilever.

Honors & Awards

14+ Software Patents:

  • Red Dot Design Award, (with WHO-Magazine︎) 2009
  • Cannes, Short List, 2008
  • NY Festivals, Silver, 2008

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